Aveeno Nourish+ Shine Conditioner smoothes and hydrates to illuminate the dullest hair, giving it shiny, vibrant life. Scientific studies show that just three washes helps repair damage, providing the three key elements that give hair life strength, softness and shine. This exclusive Active Naturals formula, infused with Nourishing Wheat Complex and Shine Enhancing Palm Extract, is designed to feed your hair by replenishing moisture and enhancing reflectivity of dull or damaged hair. It targets the weakest part of hair fortifying the hair shaft with protein where it needs it most. And, in a clinical study, was shown to provide 75% more shine in just 1 use. Gentle on color treated hair. This product contains wheat protein. The Aveeno Nourish+Shine system is clinically shown to improve shine and nourish dull, damaged hair back to vibrant life. Nourishing Wheat Complex. The Aveeno Nourish+Shine system is clinically shown to improve shine and nourish dull, damaged hair back to vibrant life.