Some people are so sensitive they can't tolerate typical shampoos. Skin contact literally makes them sick. Those suffering from chemical sensitivity and environmental illness are sending us a warning: we are all being exposed to too many chemicals in everyday products. By making a shampoo that works for the chemically sensitive, we've made a shampoo that's better for everyone. SafeChoice Shampoo and Body Wash is a unique, odorless, fragrance and dye-free personal care product. It is non-irritating and leaves no residue. Excellent for children and as a bubble bath. AFM makes a complete line of not-toxic products for home and office. Excellent for children and as a bubble bath. It is non-irritating and leaves no residue. fragrance and dye-free. odorless.