CURLY HAIR CARE: Ideal for tight curls, moisture crush shampoo is safe for use on color-treated hair to help detangle, protect and define your hair's natural curl pattern leaving behind shiny, bouncy curls. 100% ALOE AS OUR FIRST INGREDIENT: Our formulas use 100% Aloe as our first ingredient for Pillow Soft hair giving each strand a Moisture reservoir of Deep Hydration and Smoothness. FULLER HAIR: Pure Marula Oil promotes vasodilation allowing a possible increase of blood supply to hair follicles. This helps support thicker and fuller hair. STRENGTHEN, PROTECT, REPAIR, AND SHINE: Coconut Milk helps soften and strengthen hair. Marula Oil Hydrates and Moisturizes. Shea Butter helps smooth and de-frizz hair. Honey helps repair and revitalize brittle hair. Argan Oil helps heal and restore shine without leaving a heavy residue. DEEP MOISTURE AND HYDRATION: Indulge in the Natural blend of Pure Marula Oil, Coconut Milk, Honey & Aloe Vera. Give each strand a moisture reservoir of Deep Hydration and Smoothness while boosting all over Shine leaving one blushing with a secret moisture crush.