Shiseido's Synchro foundation line has a uniquely weightless formula powered by ActiveForce technology, that synchronizes with skin and self-refreshes nonstop for 24-hours - so your make up always has a fresh, just-applied look and flawless finish. Japanese Beauty Experts - Rooted in a tradition of deep respect for the skin, each essential step of your J-Beauty routine with Shiseido brings you into the peace of each moment while powerful science-backed formulas transform. Reveal Natural Beauty – Users agree: this foundation is comfortable on skin, has a great texture, reduces the appearance of pores, and still looks fresh after 24 hours (Based on a 7-day US consumer study of 100 women). Great for All Skin – With broad spectrum SPF 30, this oil-free and fragrance-free foundation provides all-day hydration and leaves a natural finish. Dermatologist tested. Non-comedogenic. Suitable for all skin types. Self-Refreshing Formula – Contains ActiveForce Technology and Responsive Sensory Technology so foundation constantly self-refreshes and adapts to skin’s condition, tone, and texture. 24 Hour Wear – Shiseido Synchro Skin Self-Refreshing Foundation is a long-wearing foundation that helps resist heat, oil, humidity, and facial movement to maintain waterproof and smudge-proof coverage that lasts 24 hours.