A collection of single eyeshadows in a new formula that deliver high-impact color in a single stroke. Intensity at first sight. Instant gratification in just one swipe. Reveal your true colors with an upgraded range of eyeshadows to express yourself and your artistry without limits. All-new packaging. All-new formula. From buttery mattes and lustrous satins, to electric pops of color and glittering metallics—each finish stays soft with a vibrant effect. Pure pigments suspended in an innovative liquid binding system create rich, high-impact color in just one stroke. Stand out. Show off. Express to impress. Pure Pops: Bright, saturated pop colors; vivid shades to create unexpected looks and push the limits of artistry. Precious Metals: Metallic shimmers; shimmery shades to create soft pops of color or build dimension. Soft Essentials: Buttery mattes and lustrous satins; basic and neutral shades, the essentials for every artistry palette.