Rimmel's Brow This Way Brow Gel with Argan Oil is formulated with Argan Oil to effortlessly define brows for a natural finish and help condition, soften and visibly improve the appearance of your brows. The tapered brush allows you to tame and define brows for precise product delivery and ultimate eyebrow grooming. - - No stifness - Argon Oil helps to condition and soften brows - Defined, uniform and fixed brows all day long