It takes more than your typical shampoo to bring hair back when it's frayed and torn. This Botugen Reconstructive Shampoo is the first part of a simple four step treatment that pours life back into your hair. It cleans the hair while opening the cuticles so the other Botugen treatments can easily penetrate the hair and process. The Botugen process gently removes any excess oils that might get in the way of the Botolife reactions, making way for a stronger, healthier head of hair. Distribute carefully on damp hair, massage and rinse; repeat if necessary. Gentle processing. Cleans and revitalizes hair. Opens hair cuticles for treatment. No added sulfates or salts.