Indulge, fortify & strengthen your tresses with this damage repair shampoo Formulated with keratin & argan oil, the fortifying shampoo helps prevent breakage, strengthen split ends & reduce frizz IRRESISTIBLY DELICIOUS SCENT: The tropical orange, island pineapple and golden amber scent leaves locks with an irresistibly good smell with every wash Plus the sulfate-free surfactant hair care system is paraben-free and gentle on your tresses. HAIR CARE INSPIRED BY NATURE: The nourishing damage-repair blend is fortified with keratin proteins, which help fortify strands and are known to prevent breakage as well as argan oil, which is known for its conditioning and smoothing properties. PREVENT BREAKAGE and SPLIT ENDS: The anti-frizz shampoo helps hair resist breakage caused by brushing and styling as it strengthens split ends It also helps increase elasticity so you can maintain longer, stronger locks with a luminescent shine. INDULGE, FORTIFY and STRENGTHEN: This 13-fluid ounce bottle of OGX Anti-Breakage + Keratin Oil Fortifying Shampoo leaves hair feeling nourished and fortified from within while smoothing and reducing frizz. Indulge, fortify & strengthen your tresses with this damage repair shampoo Formulated with keratin & argan oil, the fortifying shampoo helps prevent breakage, strengthen split ends & reduce frizz.